Saturday, March 10, 2012

'Hardcore' Directors Vs 'Software' Directors

An interesting discussion is going on in Film Nagar circuits about the 'hardcore' and 'software' directors of Telugu Industry. Here it is.

General assumption is that study of management enables one to do things on time and to do with much more clarity. Contradictory to this, guys who have studied their Masters in foreign universities waste lots of time than our 10th-class batch. For example, Puri Jagan completes a movie in four months with much quality and clarity. Same is the case with another star-filmmaker Sreenu Vytla.

People are saying that young director Veerabhadram (Poola Rangadu, Aha Na Pellanta) will also fall under this category. Surprisingly, our 'software' directors are taking years of time to deliver one commercial entertainer which is slightly falling short of expectations. First comes Sekhar Kammula who is in his consecutive third year without any release so far. Other software sensations like Deva Katta (Prasthanam) and Krish (Vedam) are also taking years to make a movie. Say it their eye for perfection in the name of quality, these directors are unable to finish their flicks within stipulated time frame. Another entry to this cadre is Srikanth Addala (an IIT dropout) who is still struggling to wrap up his second movie, Seethamma...Chettu, after five years haul.

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